日本語

About Us:会社案内

Founded in 1911, Azuma has a long-standing history in the very top of Japan’s bicycle business; the result of our deep experience and constant marketing innovation. To keep our customers satisfied, we are always looking for high quality products worldwide.

Profile

Company Name
Azuma Co., Ltd.
Mission
'To always keep reinventing without taking satisfaction with the current state of affairs'
'To contribute to society through bikes'
Headquarters
5-13-2 Ueno, Taito Ward, Tokyo
110-0005 JAPAN

TEL: +81-3-3831-6333(9:00~12:00 / 13:00~18:00)
Not on Weekends, National Holidays, Company Holidays
Kawaguchi Head Office
1-23-1 Nishiaoki, Kawaguchi, Saitama
332-0035 JAPAN

TEL: +81-48-250-5213(9:00~12:00 / 13:00~18:00)
Not on Weekends, National Holidays, Company Holidays

FAX: +81-48-254-8701(0:00~24:00)
Kansai Office
149 Sahodai Nishimachi, Nara, Nara
630-8106 JAPAN

TEL: +81-742-71-6755(9:00~12:00 / 13:00~18:00)
Not on Weekends, National Holidays, Company Holidays

FAX: +81-742-71-6756(0:00~24:00)
Contract Warehouse
3-8-20 Hikawacho, Toda, Saitama
335-0027 JAPAN
Type of Business
Distributor
Business Line
Bicycles, bicycle frames, parts & accessories
Foundation
June 8, 1911
Incorporated
March 27, 1952
CEO
Tsuyoshi Terai (President)
COO
Masayuki Nagoya (Executive Vice President) 
Director
Keiko Terai
Auditor
Masaomi Aoki
Chairman
Takaichi Terai
Employees
14 (as of Feb. 2024)
Business Network
More than 1,500 retailers, 80 distributors & wholesalers
Website
www.eastwood.co.jp
E-mail
info@eastwood.co.jp
Contact
Masayuki Nagoya
Capital
¥10.000.000
Accounting Period
December
Shareholder
Family shareholder
Bank Information
Saitama Resona Bank Limited, Kawaguchi Branch
The Ashikaga Bank, LTD. , KawaguchiBranch
MUFG Bank, LTD. , Akabane-Ekimae Branch
Sumitomo Mitsui Banking Corporation, Ueno Branch
Mizuho Bank, LTD. , Ueno Branch
Japan Post Bank
Company Logo
AZUMA_Logo_.png

History

1911
First president Kikumatsu Terai establishes Terai Shoten
After the war
Second president Seiichi Terai renames the company to Terai Brothers and restarts business operations after the war
1952
The company becomes organized as a corporation and Azuma Co., Ltd. is founded, expansion as general wholesaler of bicycle parts and accessories
1961
Company headquarters is relocated to its current location
1970 - (ongoing)
Member of Ueno Hojinkai (Corporation Association)
1989
Takaichi Terai takes office as CEO, former CEO Seiichi Terai becomes chairman
1990
Show room opened in Kawaguchi
1994
Capital increased to ¥10.000.000
1999
Opening of Kawaguchi Branch Office; Headquarter functions relocated to Kawaguchi Head Office
2003
Opening of Osaka Branch Office
2005
Relocation of Osaka Branch Office, renamed to Kansai Branch Office
2009
Web Order System for retailers into full operation
2010
Relocation of Kansai Branch Office due to business expansion; Introduction of point system for retailers (Point Program)
2011
Part of the shipping process transferred to a contract warehouse; 100 year anniversary commemorated in June (Tokyo Imperial Hotel)
2012
Entire shipping process transferred to contract warehouse; Teleconference system introduced between Kawaguchi and Kansai
2014
Registration of trademark EWP® in addition to EASTWOOD®
2015
As of September, start of Azuma's original Discount Coupon; Start of Cervélo Owners Club, Lapierre Owners Club, Masi Owners Club
2016
Completion of new designed company's emblem
Concept: Azuma provides all bicycle products from 'A' to 'Z'
2016
Masaomi Aoki takes office as CEO, Masayuki Nagoya becomes COO, former CEO Takaichi Terai continues as chairman and senior adviser
2016
Completion of rebuilding the company headquarter and reopening its office
2016
Teleconference system installed between our Headquarters, Kawaguchi Head Office and Kansai Branch Office
2018
Tsuyoshi Terai takes office as director.
2020
Tsuyoshi Terai takes office as COO.
2022
Tsuyoshi Terai takes office as CEO,former CEO Masaomi Aoki becomes Vice Chairman of the Board
2023
Opend "Azuma Showroom"on the 1st & 2nd floors of Kawaguchi Head Office.

Objectives

Japanese Brands
Distribution of bicycles and bicycle parts & accessories
Foreign Brands
Import and distribution of bicycles, bicycle parts & accessories, and apparel
Private Brands
EASTWOOD®, EWP®
Brands

Shimano / Cat Eye / Panaracer / MKS / Nitto / Izumi / Hozan / Minoura / Kure Engineering / KTC nepros/ Inno /Nissen cable/maware/
rig/ITO Physiotherapy&Rehabilitation/OGK Kabuto / HKK Chain /Xross/KeePer(Japan)

Easton /Donnelly /Park Tool / Halo (USA)
Cervélo (Canada)
Lapierre (France)
MASI/UDOG (Italy)
Maurten(Sweden)
PB SWISS TOOLS(Switzerland)
Lightweight/STAHLWILLE/KNIPEX(Germany)
CloseTheGap(Nederland)
Token /VoomVoom Bikes/PYC Chain (Taiwan)
VINTITA(Thailand)

Sales Target
Based in Tokyo Area, which has 70% of national demand.
Azuma is one of the biggest distributor in Japan.
We have a great influence on the bike business throughout Japan, since we are doing dealer-direct business with more than 1,500 high-level dealers nationwide.
At the same time, we have a nationwide wholesaler network.